Categories Diet & Energy, Podcasts

EP 12 - Dr. Sara Gottfried: How Functional Medicine Practitioners Can Win at Marketing

Our inspiration for Sara Gottfried is double. On the one hand there is this extraordinary physician scientist who loves searching for the truth in everything she does and on the other hand, an outstanding communicator that has been able to connect deeply with practitioners and patients along the way.

Sara Gottfried MD is a board-certified physician who graduated from Harvard and MIT. She is Clinical Assistant Professor in Dept. of Integrative Medicine and Nutritional Sciences at Thomas Jefferson University, and Director of Precision Medicine at the Marcus Institute of Integrative Health. She has authored three New York Times bestselling books including The Hormone Cure, The Hormone Reset Diet, and Younger; and her new book WOMEN, FOOD, AND HORMONES has been just released.

If you ever found marketing difficult, challenging, and discomforting, in today’s episode, Sara will help you have another vision of it and understand marketing as what ultimately all practitioners should be doing. Learn the what and why of amplifying your message.

Topics discussed in this episode:

  • Sara’s journey in functional medicine and the influence of her great grandmother in the beginning.
  • How an early connection with a program in bioengineering helped her have a systems-based look at the human body.
  • How decades of listening to women and really understanding some of their challenges shaped her career path.
  • The importance of understanding women’s health differently for each patient.
  • The role of genetics as a blueprint for health.
  • Why you need platforms to amplify your message beyond your own patients.
  • Her new book ‘Women, Food and Hormones’: what inspired her to write it and what we can expect. Follow on social #womenfoodhormones

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